Technology works best when it is focused on business solutions
 
Tag: <span>marketing</span>

User Experience Should Always Be High Priority

The User Experience aspect of applications is often on my mind. I am not a designer, but even the most simple solutions can be rendered unusable when one ignores UX.  A recent experience with a front-end to a web app. Reminded me of how bad it can be for a user.  My frustration ran high, and I would have walked away never to view the application again if I had the chance.  Likewise, I will complain to anyone who will …

Thank You For Your Business – Customer Appreciation Tips

Each year we enter a season of giving and thankfulness as it winds down.  One of the things that come out of this is a sort of season of customer appreciation.  The challenge in this attitude is finding the best way to show our appreciation without coming off too sappy.  We want to thank our customers and build loyalty, not overwhelm them with more selling. To Brand or Not To Brand The first decision to make with this customer appreciation “gifts” …