Thank You For Your Business – Customer Appreciation Tips

Each year we enter a season of giving and thankfulness as it winds down.  One of the things that come out of this is a sort of season of customer appreciation.  The challenge in this attitude is finding the best way to show our appreciation without coming off too sappy.  We want to thank our customers and build loyalty, not overwhelm them with more selling. To Brand or Not To Brand The first decision to make with this customer appreciation “gifts” …

Setting Expectations and Project Success – Three Easy Steps for Improvement

We all can use more ways to achieve project success or at least increase its likelihood.  Of course, there are many steps we can take in this effort.  However, few provide the impact of setting expectations and managing them throughout the process.  Here are some ways to help you do precisely that in your next project. Concrete Over Vision The most significant variance in expectations in my experience comes down to vision.  The end product you envision is not what your …

Coding While Impaired – A Reason For Project Failure Rates

Every so often you will come across a comparison of drunk driving to trying the same action while sleep deprived.  This usually is surprising to spectators when the lack of sleep is shown to be as bad as consuming a lot of alcohol.  Although developers tend to be comfortable drinking and drinking alcohol, they are far more known for long hours and lack of sleep.  Maybe this correlation can also be extended to the larger than average project failure rates. The Caffeine Culture …